you can observe a lot just by looking
At Young Zeck Image Communications, we help clients large and small communicate—writing, designing, and connecting as never before. We help them see the ball as never before. And hit it out of the ballpark.
“The future belongs to … creators and empathizers, pattern recognizers, and meaning makers … big picture thinkers. … ” — Daniel H. Pink, A Whole New Mind
What kinds of communications do we help you create?
- Brochures: Company and product
- Web sites: Writing, editing, design & maintenance
- Coaching: One-on-one and group instruction in grammar, structure & image thinking (we have a Ph.D. in English)
- Newsletters
- Articles
- Proposals, white papers & technical writing
- Other communications projects
and looking ends in a memorable message
How do we connect with your audiences? We blend logic and intuitio to tell your story. To get your point across.
So what do we mean by logic? It's one-half of the process—and the place we start. We start by analyzing
- What's your purpose?
- Who's your audience?
- What do you want them to do?
And what do we mean by intuition? It’s the other essential half of the process. The fire in the eye and in the gut. The spark without which no creative effort goes anywhere fast.
We use logic to research and find patterns. We sift through the data and come up with a plan. And convey that plan to your audiences—whether brochure, web pages, white paper, you name it—in a form that they’ll respond to enthusiastically.
The Minnesota Twins' new ballpark, Target Field, opened Spring 2010. Are you playing ball? (Photo courtesy of Bergerson Photography.)
We use intuition to find those connections that we all look for in speech and writing. A way of saying what needs to be said in a way that will be remembered—and acted on.
Young Zeck provides you with logic and structure, on the one hand. Plus emotional energy, on the other.
We clarify who you are, what you do, and why the audience should prefer you to others.
